OK, so you would like to know what are the hottest elements that you can put into your board game designs to give it a bigger chance of it being accepted or increase sales if you are planning to do it yourself?
Let's see...
There are several to consider, some recent and some old, here are a few of what I consider to be the most important ones.
• A circular path in the center of your board game or anywhere for that matter that goes around indefinitely, until a player is lucky enough to land on a particular square and wins or has a chance of winning. This was used in Mousetrap, where the plastic mice would go around the last part of the game until a player landed on a certain square, and turned a plastic wheel that ended up capturing the mice, or you won the game.
• Adding several elements into your board game designs that add value for money to the purchaser. If you have a choice of buying a snap type game and another version that also has another 2 sets of cards and a board for the same price, you will purchase the more value for money option. And it will sell much better or have a far better chance of a toy company taking it on.
• Adding more elements into the design, achieves the same result as point number two, interesting or quality graphics with plenty of color, will motivate a sale. Bland or dark colors can sometimes work, but usually the more color the better.
• A typical board game should have at least 2 sets of cards included. And each set should be at least 70 to 80 different elements to make it viable. You will sell less board games with 10 card elements each instead of 80, even though it takes more work, it is worth the effort in the end.
• The less plastic the better. Plastic extrusion, is very expensive and can typically add another $100,000 to a typical run of your board game, so keep away from plastic, unless you are developing it yourself and consider it a vital part of the concept.
• The same goes for playing pieces, dice, etc don't do a Monopoly, (car, top-hat, etc) kind of playing pieces for your board game unless you have deep pockets, or the toy company you are seeing has, it will be a lot more expensive than using off the shelf pieces.
• Also don't use charade type elements in your ideas, it may seem like a fun element, but as I have learned the hard way, most toy companies for some unknown reason won't touch anything with this element included. I spend years pushing a great board game idea relying heavily on this element, and even though the game was changed several times, no go!
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